The NOOMA journey started for us when we finally said enough to the products given to us as college and pro hockey players. It was 39g of added sugar per drink, low functionality, neon colors, and loads of artificial ingredients. We needed something better.

So we launched NOOMA - it stands for "No More Artificials".

It took years of development with experts and specialists and then making improvements based on what our customers wanted most out of our products. But all that work was worth it.

We hope you enjoy!

Brandon + Jarred

P.S. That's us with our mom and her dog Kramer 🐶